Our business model

Our business model is another way that we’ve disrupted our industry. Because of our internalisation and hedging policies, our revenue is earned from clients’ transaction fees. It’s the volume of client trading that drives our profits, not clients’ losses. So the more our clients succeed, the more we succeed, because when clients trade well, they’re more likely to continue. When we tackle economic and financial challenges with our clients, we can go further and faster together. This supports our champion-the-client value.

Revenue generation

We generate revenue through three models:

  • OTC leveraged derivatives – 79% of FY23 revenue
  • Exchange-traded derivatives – 18% of FY23 revenue
  • Share dealing and investments – 3% of FY23 revenue

Internalisation

Internalisation is how we can control our market exposure without using external resources, limiting risk in a number of ways.

  • Our scale allows us to efficiently offset individual risk while limiting market risk
  • We automatically hedge any residual risk that exceeds our predetermined Board-approved limits
  • We can efficiently manage the balance between market, credit and liquidity risks

Differentiation

We’re different and always have been. We’re for the entrepreneurial-minded and we love a challenge. We strive to represent that through our brand, our tech and our professional conduct.

Brand

  • We’re a global leader in online trading, with over 350,000 clients and a 49-year heritage
  • We’re a FTSE 250 company with a £2.7 billion market cap as of 31 May 2023, post-acquisition of tastytrade

Technology and innovation

  • We challenge ourselves to build the best technology, platforms, products and exchanges
  • Our clients get round-the-clock market access, even when the underlying market is closed

Conduct and standing with regulators

  • We always keep our clients’ best interests front-of-mind in everything we do. We treat them fairly and spare no effort to earn and deserve their trust
  • We advertise to an appropriate audience with highly targeted marketing campaigns, aiming to ensure that we open accounts only for suitable clients